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December 2023

Bespoke Author Marketing Services | Literary Inspired

Going Wide vs. Kindle Unlimited: What Authors Need to Know

Author Marketing Tips /

The publishing landscape for indie authors is continually evolving, with critical decisions that can significantly impact their career trajectory. One such decision is choosing between Amazon’s Kindle Unlimited (KU) program and the strategy of publishing ‘wide’. This choice not only affects potential revenue but also determines the author’s reach and engagement with diverse reader communities. In this comprehensive guide, we delve into the nuances of Kindle Unlimited versus going wide, offering insights to assist authors in making an informed decision tailored to their publishing goals. Understanding Kindle Unlimited Kindle Unlimited is Amazon’s subscription-based service, offering readers unlimited access to a multitude of books. For authors, participation in KU means adhering to Amazon’s exclusivity requirement, which can have both benefits and drawbacks. Pros of Kindle Unlimited: Enhanced Visibility: Being part of KU often results in better visibility on the Amazon platform, which is a significant advantage given Amazon’s dominance in the eBook market. Simplified Management: Dealing with a single platform can simplify the publishing process, especially for authors who are new to the scene. Cons of Kindle Unlimited: Limited Earnings: The pay-per-page model can result in lower revenue compared to outright sales. Exclusivity Restrictions: Being exclusive to Amazon limits the potential audience to only Amazon readers. Market Saturation and Content Concerns: The increasing number of titles in KU, including AI-generated content, can dilute the visibility and earnings of individual authors. Additionally, Amazon’s stringent enforcement of exclusivity rules, including occasional wrongful removal of books, can create a challenging environment for authors. The Case for Going Wide Choosing to publish across multiple platforms, including Kobo, Apple Books, Google Play, Barnes & Noble, and personal e-commerce sites, can offer several advantages. Pros of Going Wide: Expanded Audience Reach: Publishing wide makes your book accessible to readers who frequent platforms other than Amazon, thereby increasing your potential audience. Greater Control Over Pricing and Promotions: You have the autonomy to set prices, offer discounts, and run promotional campaigns across different platforms. Diversification of Revenue Streams: By not relying on a single platform, you can potentially create a more stable and sustainable income. Cons of Going Wide: Complexity in Management: Handling multiple distribution channels requires more time and effort. Slower Initial Growth: Building an audience and gaining traction on multiple platforms can take time and consistent marketing efforts. Exploring Alternatives: E-commerce and Kobo Plus In response to the limitations of KU, many authors are turning to alternatives like launching their own e-commerce platforms and exploring other subscription services like Kobo Plus. Personal E-Commerce Stores: Selling books directly through a personal website allows authors to maintain higher profit margins and foster a direct relationship with their readers. Kobo Plus: This service offers a global reach, particularly in countries where Kobo has a strong presence. It presents an attractive alternative to KU, offering a subscription model without the exclusivity requirement. Navigating the Challenges of Kindle Unlimited The challenges of KU, including the often-discussed lower royalty payouts and the exclusivity clause, require careful consideration. Royalty Payouts: The per-page payment model can be less lucrative than direct sales, especially for authors with longer books. Exclusivity and Its Implications: The inability to distribute your book on other platforms while enrolled in KU can limit your book’s overall market potential and promotional opportunities. Maximizing Opportunities by Going Wide By opting to publish wide, authors can tap into various strategies to maximize their reach and revenue. Leveraging Multiple Platforms: Utilizing the strengths of different platforms, such as Kobo’s strong international presence or Apple Books’ loyal user base, can enhance an author’s visibility and sales potential. Building a Direct Relationship with Readers: Selling through personal e-commerce platforms allows authors to gather valuable reader data and build a direct relationship with their audience. FAQ Section: Is it more profitable to go wide or stick with Kindle Unlimited? Profitability can vary depending on several factors, including your book’s genre, length, and marketing efforts. While KU may offer initial visibility, going wide can lead to a more diversified and potentially stable income. Can I try both KU and going wide? Yes, you can experiment with both strategies. However, while enrolled in KU, your eBook must remain exclusive to Amazon. How does going wide affect my marketing strategy? Going wide requires a more diversified marketing approach, targeting readers across different platforms and geographies. Embarking on the journey of indie publishing and need guidance on whether to go wide or join Kindle Unlimited? With marketing services starting at just $15/hour for PA services, I can help develop and implement a strategy that maximizes your book’s reach and revenue. Contact me to explore the best path for your publishing success.

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Choosing the Right Platform for Your Author Website

Author Marketing Tips, Why Choose Romance Books /

As an indie author, your website is more than just a digital space – it’s the heart of your online presence and a pivotal tool in your marketing arsenal. In the quest to create an impactful website, the choice of platform is critical. This post compares popular website builders, highlighting why WordPress is often the top choice for authors. Squarespace: Elegance and Ease Squarespace is celebrated for its visually stunning templates and user-friendly design. It’s an ideal choice for authors who prioritize aesthetics and ease of use. Pros: Beautiful designs, intuitive interface, and reliable customer support. Cons: Higher cost, limited third-party integrations, and less flexibility for advanced customization. Weebly: Beginner-Friendly With Limitations Weebly strikes a balance between functionality and user-friendliness. Its drag-and-drop interface is great for beginners. Pros: Easy to use, affordable plans, and decent customization options. Cons: Limited design flexibility and fewer features for complex site needs. Google Builder: The Simple Solution Google Builder offers a straightforward approach to website building. It’s integrated with other Google services, making it convenient for users already within the Google ecosystem. Pros: Simple setup, integration with Google tools, and basic functionalities. Cons: Limited design options, minimal customization, and not ideal for scaling. GoDaddy Webbuilder: Quick and Basic GoDaddy’s builder is designed for speed. It’s suitable for authors needing an online presence without complexity. Pros: Quick setup, easy-to-use interface, and basic eCommerce features. Cons: Limited SEO capabilities, design constraints, and not the best for content-rich sites. Wix: Creative Control With a Price Wix stands out for its creative control and diverse templates. It’s a good pick for authors who enjoy hands-on design. Pros: Creative freedom, a wide array of templates, and robust features. Cons: Can be resource-heavy, potentially affecting loading times and SEO performance. WordPress: The Ultimate Choice for Authors WordPress, the platform I predominantly use for my clients, excels in flexibility, scalability, and SEO optimization. Affordability and Freedom: WordPress itself is free; you only pay for hosting. This affordability is a game-changer for authors mindful of their budgets. Plugins and Customization: The platform boasts an extensive library of plugins, offering functionalities from SEO optimization to social media integration. Unparalleled SEO Capabilities: WordPress sites are known for their SEO friendliness, a crucial factor in enhancing your online visibility. Scalability: Whether you start with a simple blog or a one-page site, WordPress grows with you. Expand to a full-fledged site or an eCommerce store as your author brand evolves. Deep Dive into WordPress for Authors Let’s explore in detail why WordPress is particularly beneficial for authors: Customizable Designs: With thousands of themes, you can create a site that reflects your personal brand and book themes. Content Management Ease: WordPress is renowned for its content management capabilities, making it easy to update your blog, events, and book listings. SEO-Driven: With plugins like Yoast SEO, you can optimize your content, ensuring that your site ranks higher in search results and reaches more readers. Community and Support: WordPress has a vast community of developers and users, meaning you’ll find plenty of resources, forums, and guides to help you navigate any challenges. FAQ: How does a website impact an author’s success? A well-designed website serves as the central hub for your author brand, enhancing your legitimacy and providing a platform to engage with readers and sell books. Can I migrate my website to a different platform later? Yes, migration is possible but can be complex. Starting with the right platform saves time and resources in the long run. Is WordPress suitable for authors with no tech background? Absolutely. WordPress is user-friendly, and its extensive community offers countless tutorials and resources for beginners. Ready to build a robust author website? I specialize in WordPress web design, offering services starting from $150 for a single-author page website. Let’s create a site that scales with your author journey. Get in touch today!

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Interview with Samantha Gail author of Epoch: Book One of The Hourglass Saga

Author Interviews, Contemporary Romance Books, Fantasy, Sci-Fi & Paranormal Romance Books, Suspense Romance Books /

Today, I’m delighted to introduce Samantha Gail, a versatile and independently published author who seamlessly weaves elements of thriller, romance, and fantasy. Samantha isn’t just a gifted storyteller; she’s also a dedicated book store manager, a mother, and an avid Marvel movie fan who loves to sing (and not just in the shower!). Residing in Ohio with her three children and three furbabies, Samantha is a force to be reckoned with in the indie publishing world. In this spotlight, we’re diving deep into her upcoming release, “Epoch: Book One of The Hourglass Saga.” This novel is a tantalizing blend of romance and fantasy, telling the story of Mirielle Townsend, an archivist at the Museum of Natural History, and her journey into the magical realm of Aeternitas. Here, she encounters Gryphon, a character who promises to be much more than your typical ‘beastly’ figure. Samantha’s take on the classic ‘Beauty and the Beast’ narrative, infused with elements of forbidden love, enemies-to-lovers, and a gripping love triangle, is sure to captivate your hearts. The protagonist, Mirielle, is an archivist by profession. How did you research this role and why did you think it would be a good fit for her character? Epoch is the version of Beauty and the Beast I always wanted to read as a child. Growing up, I always had this vision in my head of Belle’s character being incredibly smart and hardworking, someone breaking out of societal and gender norms because she was so intelligent and dedicated to her work. The idea of Mirielle being an archivist at a museum fell into place naturally with that sort of character profile in mind because archivists are the unseen backbones of the museum system. They require a great deal of education, typically in multi-disciplinary fields, and an occupation like that would also allow Mirielle to have an area of speciality…which may come into play in the next book! Aeternitas, the magical realm in “Epoch,” sounds fascinating! Can you walk us through your world-building process? How did you come up with the rules, the magic, and the unique time-space concept? Aeternitas came to me very organically as I plotted out the book. The entire Hourglass Saga series technically falls into the genre of magical realism because the world as we know it still exists, but since I wanted to remain true to the story of Beauty and the Beast, there had to be an element of magic to it. Without giving away too many spoilers, the nature of the plot required a world like Aeternitas where the possibility existed of an ordinary human like you or me to pop in and out of a magical place. There is a big reveal at the end that I conceptualized early on when creating Aeternitas because it was important to me to give Epoch its own voice in a sea of other Beauty and the Beast retellings. It’s such a popular fairytale, and with a juggernaut like A Court of Thorns and Roses being the primary book for comparison, I had to do something to make sure my story was unique. My only “difficulty” (because it wasn’t difficult at all) was creating the name. “Aeternitas” is actually Latin for “eternity.” That will definitely make sense after you read the book! Gryphon seems to be more than just a “beast of a man.” What do you think makes him a compelling character that readers will fall for? Gryphon is the equivalent of The Beast in the traditional fairytale, which meant right off the bat, I had to develop a character with a traumatic backstory and tragic family dynamics. However, I wanted to add another level of vulnerability to him where he is also consumed by guilt for what he has done to his subjects trapped in the curse with him. Gryphon recognizes and repeatedly voices that he is to blame for the curse, and the weight of that knowledge fuels a lot of his decisions. He is not human and does not understand human mannerisms or needs either, which creates the opportunity for a lot of interesting scenes with Mirielle. That part was a lot of fun to write! What was the most challenging part of writing “Epoch,” and how did you overcome it? The two biggest challenges in writing Epoch were the other Beauty and the Beast comparisons and historical accuracy. As I mentioned before, ACOTAR is the most well-known retelling of this particular fairytale, and I was immensely aware that with my book also falling into the romantic fantasy subgenre, it was very probable that readers would draw comparisons. While there are similarities (which there will always be with any retellings because the plot can only change so much), Epoch is distinctly different in several ways. One of those ways is because of the history involved, which was another added challenge. I have described Epoch as the book Baby produced if you combined the movie National Treasure with Beauty and the Beast, and I stand by that statement. Months of research went into this book, and it definitely shows while reading. While I would not categorize it as historical fiction, I think readers who enjoy that genre will find Epoch to be a satisfying crossover into romance and fantasy! At present, I can’t really say I’ve overcome the challenge because I am anxiously awaiting reviews, but I am so in love with how the story turned out and that’s really all that matters. Can you give us a sneak peek into what readers can expect in terms of the love triangle dynamics? How does it add complexity to the story? So this started as a bit of an inside joke with my family because several years ago on a trip to Disney World, I met the cast member playing Gaston and was giggling like an eleven-year-old girl with a crush. That actor played the character SO well that he almost made Gaston seem charming; I swooned. When it came time to write

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Interview with Kristina Carmela author of This Time Around

Author Interviews, Body Positive Romance Books, LGBTQIA Romance Books, Rom-Com Romance Books /

I’m thrilled to introduce you to the talented author who has stepped into our romantic spotlight this week. Get ready to dive into the world of indie romance as we chat with Kristina Carmela, the creative genius behind the captivating Nelsonville series. Kristina’s journey from DIY enthusiast to accomplished author is as inspiring as her characters’ adventures. She’s here to share her insights, inspirations, and the story behind her book, “This Time Around,” the first installment of the Nelsonville series. In this interview, you’ll get a glimpse into Kristina’s writing process, the charming setting of her book, and how her love for animals weaves into her storytelling. Plus, she’ll provide a sneak peek into her upcoming book, “So It Goes,” and share valuable advice for aspiring indie authors. Tell us about the inspiration behind your book “This Time Around.” What sparked the idea for the story and the character of Georgia Fields? This Time Around was created in some ways, as a way for me to live this alternate life. The character of Georgia Fields is based on me in a lot of ways. We share the same anxieties & insecurities, we look the same, process things the same and we share a lot of the same memories. It was this fun outlet to see how a character who is like me in so many ways experience a very different, wild life! I really let myself have fun with seeing where the story was going to go, so at some point, I stopped planning and let my creativity take over! As a multi-talented creative who’s tackled various DIY projects, what made you decide to take on writing a book? How did you overcome the fear that initially held you back? I grew up loving books. I was the kid who read a book a day during summer breaks. I loved writing short stories & actually, songs! As a kid, I always knew I would have loved to publish a book. Only, it seemed like this impossible task. Between that and my insecurities telling me that I simply wasn’t good enough to be an author, I put this on hold for so long. I even started writing this book years ago and stopped, not having the time or confidence. When I stumbled upon those first few chapters in 2021, things kind of clicked. I think I found the story again when I needed it most. Even though I didn’t have the intention to publish, when I finished the first draft, I realized that it was actually pretty darn good! I also realized I was worthy enough and capable enough. My excitement once I realized all that really fueled me to go for it! Georgia Fields is a character who’s stepping out of her comfort zone. Can you share a bit about your own experiences stepping out of your comfort zone and how they influenced the development of the story? I wish I had Georgia’s level of bravery to really step out of her comfort zone the way she did! I think writing in general for me and challenging myself is very much out of my comfort zone. Putting myself out there with my books is big for me! But it was fun to push her and I think that will keep pushing me! The setting of your book seems to play a significant role. Could you elaborate on how the beach house and its surroundings contribute to the atmosphere of “This Time Around”? The fictional town of Nelsonville is based on my favorite place ever! It’s this town that has a knack of pulling people in who need a fresh start. This idea really helped me create the basis of the series as a whole. All of these characters came to Nelsonville to start over and they meet each other on various points of their fresh start. So we spend a lot of time at the beach, which is my favorite. Georgia’s beach house especially is home base for lots of the characters. It’s safe, it’s homey. As the series continues, we spend more time on Main Street and in the different businesses. It brings a lot of different people into play and a lot of different situations present themselves! My goal is for you to feel at home in this special place and always want to come back. Georgia’s journey involves discovering truths about her life and embracing love in unexpected ways. How do you balance themes of self-discovery and romance throughout the book? Balance is the perfect word for this question! Georgia is always seeking balance in her life, she knows that’s what’s going to help her get through these huge issues. As a writer, I ended up choosing a much simpler love story. I wanted her to find somebody who was going to be that instant balance instead of somebody who was going to bring drama and confusion. There’s enough of that already in the story. I made the very conscious choice to add more love and understanding instead of more craziness. For this couple, it works beautifully! And for Georgia, this love story helps her gain the confidence and self love she always wanted to find. Your upcoming book “So It Goes” is part of the Nelsonville series. Could you give us a sneak peek into what readers can expect in the next installment? So It Goes is a great continuation of This Time Around! I love it for a lot of reasons but I also love how much my writing progressed! But this story gives us a lot of answers we don’t get in This Time Around. So It Goes shows how much Georgia has grown and you really see her feel much more settled in her new life. We spend a lot more time on Main Street so it begins to open up the future of the series in a lot of fun ways! The vibe of this book overall is still very similar

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Interview with Sophie Dyer author of The Silence Lies

Author Interviews, Dark Romance Books, Mafia Romance Books, Smutty Romance Books, Suspense Romance Books, Why Choose Romance Books /

Welcome to another exciting edition of the Author Spotlight series on my blog, Literary Inspired! I’m Meg, and today, I’m absolutely thrilled to introduce you to a remarkable voice in the indie romance world – Sophie Dyer, also known as Louise Hope. In this series, I love diving into the journeys, inspirations, and stories behind the talented authors who are shaping the romance genre in their unique ways. Sophie Dyer, a UK Bestselling author, has captivated readers with her gripping narratives and complex characters. She’s known for her dark romance novels that push boundaries, creating a reading experience that’s both intense and unforgettable. Today, we’re focusing on her upcoming release, “The Silence Lies,” a dark, mafia romance filled with suspense, smut, and a tantalizing ‘Why Choose’ theme. In “The Silence Lies,” we’re introduced to a world where revenge is a cold dish, and love is a complicated battlefield. The story revolves around the first female leader of The Bianchi family, who is on a quest for vengeance after the loss of her best friend and second in command, Enzo LaRosa. As she navigates the treacherous waters of mafia politics and alliances, she finds herself torn between the demands of leadership and the complexities of her heart. With three men vying for her attention, the protagonist’s journey is as much about finding love as it is about seeking justice. Sophie, you’ve written under both the names Sophie Dyer and Louise Hope. Can you share what led you to use a pen name, and does each name signify a different style or genre in your writing? Like most writers, when I first started telling my stories, I was really shy and anxious. Having a pen name was like an alter-ego, my personal super-hero where my superpower was writing real characters and raw emotions. Louise Hope was an anagram for my real name, but as my confidence grew, I felt like I needed a new pen name that related to my work. I was also getting confused with another Louise Hope on Amazon and Goodreads, so a change was necessary. But not all change is bad, right? You call Yorkshire your home. How does this environment, with its unique culture and landscapes, influence your writing, particularly in genres like dark mafia romance?  If you’ve ever been to Yorkshire, you’ll know that the darkest characters you’ll meet are the farmers doing their summer crops. My main influence was my partner and his love for Mafia films. Breaking into the indie romance industry can be challenging. Can you share a pivotal moment or decision that you feel significantly impacted your journey as a romance author?  When I first started writing, it was just to get my stories out on paper, in no elegant fashion. I met a few aspiring writers through our shared love of books, and it kind of blossomed from there. The most pivotal moment for me was when I met my, now, book-bestie, CJ Primer. We were writing on a pay-per-chapter platform and she was publishing on Amazon. Her words to me were, “If I can do it, you can.” And even though those were the simplest words, they were so true. Her support as well as my other author friends and readers was what impacted my journey the most because without their support and motivational words, I would never have published anything. Your upcoming release, “The Silence Lies,” is highly anticipated. Without giving too much away, can you offer our readers a sneak peek into what they can expect?  This has by far been the book I am most excited about releasing. It’s a why-choose, dark, mafia romance with some epic twists. It has so many tropes that there is something for everyone. There are enemies to lovers, friends to lovers, a silent bodyguard. There’s sword crossing, bi-awakening, and a bit of dom/sub situations. It’s a slow-burn romance, but once it gets going, the fire doesn’t stop. “The Silence Lies” is described as a blend of Dark, Mafia, Smut, Suspense, and Why Choose elements. How do you approach weaving these diverse layers into a cohesive story?  If I’m being honest, I am a total pantser. I plot the main idea, but all the sub-plots come to me through the characters. Fleshing out the characters is what helps me distinguish how I approach the story, but overall, I just go with the flow. I feel like all Mafia stories should have some smut and suspense, the why-choose element was always the main trope for this book so that was easy to weave into. The protagonist in “The Silence Lies” is the first female leader of The Bianchi family. What inspired you to write a story with such a strong female lead? After writing The Notorious Five series, an interconnected series of the Five families of New York, I felt like I needed to give my female characters a boost. I always try to write real characters with realistic situations, but ultimately, my female characters have always had some strength about them. For a change, I wanted to have a female leader, a woman who was constantly questioned on her ability because of her gender. In a way, it’s so realistic to the situations most women face in real life, so I wanted to capture that in this story. You mention that the protagonist is torn between revenge and romance. How do you balance these conflicting emotions in your storytelling? That is a hard one. As a pantser, my characters write the story for me. I have to remind myself that there has to be balance, and so I make notes on where each scene is going and the main direction it is heading. My book bestie also keeps me right! Your bio mentions that you hope each of your books “touches readers in some way.” What is the key message or emotion you hope readers will take away from “The Silence Lies”? To be honest, there isn’t a key message in

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Interview with Gia Cobie author of Saved from Revenge

Author Interviews, Suspense Romance Books /

Welcome back to another exciting installment of my Author Spotlight series on Literary Inspired. Today, I’m thrilled to introduce you to a talented indie romance author who has not only embraced her love for books but has also embarked on an incredible writing journey while juggling the life of a librarian. Join me in celebrating Gia Cobie and her latest release, “Saved from Revenge” (Blade and Arrow Security book 1). Gia Cobie hails from upstate New York, where she serves as a librarian by day. Gia’s world revolves around reading, writing, and soaking in the serene beauty of the Adirondacks. Her literary passions are firmly rooted in romantic suspense and paranormal romance, with a dash of reality romance shows, a love for wine, and an insatiable appetite for book-buying adventures—trust me, we’ve all been there! Now, let’s dive into the heart of this Author Spotlight interview, where Gia shares insights into her writing journey, the inspiration behind her latest book, and much more. Tell us about your journey as a librarian turned indie romance author. How did you discover your passion for writing amidst your love for books? Well, I’m still a librarian, so now I’m both! I basically spend my entire day with books in some form. As a kid, I loved to write, but as I got older, I never made the time to actually sit down and commit to writing a book. Two summers ago, something clicked, and I just decided to do it. And once I got started, I didn’t want to stop. I look forward to coming home from work each day and getting back to my stories. “Saved from Revenge” sounds like an exciting romantic suspense novel. Could you share with us the inspiration behind the story and its characters, Maya and Cole? I’ve always loved romantic suspense and the role of the MMC as a protector. I wanted to create a series that had complex characters dealing with their own struggles and leaning on each other to move past them. I love Maya because she’s an independent woman who’s hesitant to ask for help for herself, but when her friend is dragged into the situation, Maya will do anything to keep her safe. And Cole is the classic protective alpha male, but there are experiences that have shaped him—both as a child and an adult—that make him reluctant to pursue a relationship. When the two come together, they support each other in different ways, so it’s not just Cole doing the protecting. You’ve mentioned that you have a weakness for reality romance shows. Do these shows influence your writing in any way, and if so, how? I don’t know that they influence my writing too much since they’re basically fiction already! But I do enjoy having some of my characters as fans. The theme of protection and safety seems to be a central element in “Saved from Revenge.” What message do you hope readers will take away from Maya and Cole’s journey? Both characters provide some form of protection and safety to the other. Some of it is physical protection, some is emotional. While Maya may not be able to protect Cole physically, she can protect his heart. She can provide a place for him to feel safe and share his emotional struggles. Your book is part of the Blade and Arrow Security series. Can you give us a glimpse of what we can expect from future books in the series? Any hints about upcoming releases? Well, Saved from Obsession (Leo’s story) released on September 12th. Saved from Peril (book 3) just came out on November 14th, and it’s just as twisty and action-packed as the first two. Each book focuses on one member of the Blade and Arrow team. I have a spin off that just came out in November as well—it’s called Ariana’s Hero. It’s the first in the Heroes of Sleepy Hollow series (which is the town where Blade and Arrow is located) and features protective first responders. There will be plenty of cameos from the Blade and Arrow team!  You’re based in upstate New York and enjoy spending time in the Adirondacks. How does your environment impact your writing process and the settings you create in your novels? I love to include details about the Adirondacks (and other areas of New York) in my novels. You’ll see a lot of trips up north (and especially Lake George) throughout the series. Tell us about the experience of writing a series versus standalone novels. What are the advantages and challenges of each approach for you as an author? I enjoy the experience of writing a series because I can really build the relationships between all of the characters. Blade and Arrow is a close-knit team, like a family, really. I like sharing how the team (and the partners) support each other as the series progresses. One challenge is trying to make sure each novel can be read as a standalone, or out of order. I want someone to be able to pick up any of the books and start there (although the series is definitely best read in order!) With “Saved from Revenge” available on Kindle Unlimited, what do you think is the significance of platforms like KU for indie authors and their readership? As a KU subscriber myself, I think it brings great value to indie authors. It gives the reader a chance to try a new author risk-free, which is what I do a lot of the time. The hope is that a small taste of my book will have the reader wanting to read the rest! Thank you, Gia Cobie, for sharing your remarkable journey and the enticing world of “Saved from Revenge” with us. It’s been a pleasure to have you in the Author Spotlight, and we can’t wait to explore more of your captivating stories. Connect with Gia Cobie and explore her literary world on these platforms: Amazon Website Goodreads BookBub Instagram Facebook Page To

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The Power of Book Blog Tours: How They Can Boost Your Book Sales

Author Marketing Tips, Book Tours /

Are you an indie author struggling to boost your book sales and gain new readers? Have you considered a book blog tour? Book blog tours are a cost-effective and powerful tool for promoting your book to a wider audience. In this post, we’ll discuss the power of book blog tours and how they can help you increase your book sales. What is a book blog tour? A book blog tour is a virtual tour that an author takes on the internet to promote their book. During a blog tour, the author visits a variety of blogs, websites, and social media platforms to showcase their book. Blog tours usually last for a set period of time, ranging from a few days to several weeks, depending on the author’s goals. Benefits of book blog tours Increased exposure One of the biggest benefits of a book blog tour is increased exposure for your book. By visiting multiple blogs and social media platforms, you can reach a wider audience and potentially gain new readers. Book reviews During a book blog tour, you can offer free copies of your book to bloggers and reviewers in exchange for an honest review. Positive reviews can increase the visibility and credibility of your book, encouraging other readers to buy it. Building relationships Book blog tours are a great opportunity to build relationships with book bloggers and other authors in your genre. By establishing a relationship with a blogger, you may be able to secure future reviews or promotions for your books. Cost-effective marketing Book blog tours are a cost-effective marketing strategy for indie authors who may not have a large marketing budget. By reaching out to bloggers and reviewers in your niche, you can promote your book without spending a lot of money on advertising. How to plan a successful book blog tour Start early Planning a book blog tour can take time, so it’s important to start early. Ideally, you should start planning your tour 2-3 months before your book’s release date. Research book bloggers and reviewers To find bloggers and reviewers in your niche, use social media platforms like Twitter, Instagram, and Facebook. You can also search for book bloggers on Google or use blogger directories like Book Blogger List and The Indie View. Contact bloggers and reviewers Once you’ve found a list of potential bloggers and reviewers, start reaching out to them. Introduce yourself and your book, and ask if they would be interested in participating in your blog tour. Create a tour schedule Once bloggers and reviewers start to agree to participate, create a tour schedule that includes dates, blog names, and post topics. Promote your tour Promote your tour on social media and your author website. Use hashtags and tag the bloggers and reviewers who will be participating in your tour. Are you ready to plan your book blog tour and boost your book sales? At Literary Inspired, we offer book blog tour services to help you promote your book to a wider audience. Contact us today to learn more and get started on your book promotion journey.

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Interview with Kelsey Painter, author of We’ll Meet Again

Author Interviews, Contemporary Romance Books, Romance Book Reviews & Recommendations, Sports Romance Books /

Welcome back to my Author Spotlight series, where I shine a bright light on the talented authors within the indie romance community. This series aims to celebrate authors who bring their unique voices to the romance genre, connecting them with readers who crave diverse and enthralling love stories. In this edition of Author Spotlight, Kelsey Painter takes centre stage to share her writing journey, insights into her creative process, and a closer look into her latest book, “We’ll Meet Again”. This tantalizing masterpiece beckons you into a world where the beautiful game of soccer intertwines with the magic of love. A tale of fate, passion, and those inexplicable connections that transcend boundaries. Dive into the heart of “We’ll Meet Again,” where we meet Ethan Knight, a Southern striker with a sweet charm, and Billie Axton, a determined legal assistant from the bustling city of London. Their journey through the pages of this novel is a blend of emotions, aspirations, and undeniable chemistry that’s bound to leave your heart racing and your soul yearning for more. But enough of my introduction – let’s hear directly from Kelsey as she unravels the layers of her writing process, shares the inspiration behind “We’ll Meet Again,” and offers a glimpse into the world of indie romance creation. What inspired you to write “We’ll Meet Again”? Can you tell us about the journey that led you to this particular story? We’ll Meet Again was inspired by a desire to combine some of my favourite things: two shows – Ted Lasso and Band of Brothers; and two hobbies – soccer and romance novels. The idea came to me as I was driving (as most of my ideas do), about two people who didn’t get a happily ever after, getting another shot at it. I ran the basics behind the idea by my best friend (who I dedicated the book to) and she was so encouraging. I think I started writing it the next week! The book revolves around the worlds of soccer and romance. How did you approach blending these two elements together, and what challenges did you face in creating an authentic portrayal of both? Like any sports romance, I knew there were plenty of people fantasizing about footballers based on fanfic I was seeing. And during the World Cup when I was seeing all kinds of edits and fan pages on TikTok and Instagram. These guys are hot! People desire them! And I knew that was perfect material for a great romance novel. Also because I, personally, was looking for a soccer romance book and was struggling to find any that I actually enjoyed and the author knew enough about it. I am a MASSIVE football fan myself, so I knew I could create something that was as close to English football as we see on TV while stretching a few things for the sake of the story. I wanted a story that I’d believe if I read it, and other footy fans would buy into as well. So I relied on my knowledge from watching matches every weekend, but I also read three books on tactics and skills to make sure my portrayal was as authentic as it could be. As for an authentic romance, I stuck to characters that I’d like, and the kind of story I was eager to read. The characters in your book, Ethan and Billie, seem to have a connection from the start. Can you delve into their dynamic and what makes their relationship compelling for readers? Their dynamic kind of came as something that was reactionary to what I was reading at the time. I was still somewhat of a newbie to romance novels, and I was seeing hero after hero portrayed as a bit emotionally stunted, unable to tell the heroine what was on his mind and his heart. So I wanted to flip that. Ethan is the one who has done the work, and Billie is the one who has the most “healing” to do. Ethan’s leading character trait is kindness, which takes someone like Billie extremely off-guard. And she’s resistant to it. I think seeing her start to trust him, and believe in his dedication is what makes the story compelling. That, and all the mysterious dreams and visions they create for each other. Setting plays an important role in many romance novels. How did you choose London and the soccer industry as the backdrop for your story, and how did you incorporate the city’s charm into the narrative? I chose London because once I decided on soccer, I knew I wanted to have it in a professional league, and that had to be Premier League. Truly, it’s one of the best in the world, and Ethan is meant to be one of the best athletes in the world. I watch Premier League every weekend from August to June, and I’m a die-hard Chelsea supporter. London in particular because it’s a big city that I’m somewhat familiar with now that I’ve visited. And because there are so many EPL teams there, it meant Ethan wouldn’t be travelling every other week to matches. I chose Stanmore because a friend of mine lives there and suggested it as the place for my fictional club. “We’ll Meet Again” is available on Kindle Unlimited. Can you share your thoughts on the benefits of this platform for indie authors and how it has impacted your writing career? I think every indie author has a love/hate relationship with Kindle Unlimited. It’s wonderful exposure, but there are definitely drawbacks in regards to profit, piracy, and taking your book wider in an e-book format. My readers are kind of split between paperback and KU, so I think I’ll keep my books on there for now. It draws in a ton of new readers, which is my ultimate goal right now. I love the accessibility of it. A KU reader can come across my TikTok or IG, and go right to the

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The Dos and Don’ts of Book Promotion

Author Marketing Tips, Book Tours /

In the bustling corridors of the literary market, promoting your book is as crucial as penning a great story. For indie authors, the promotional phase is a pivotal moment where the right actions can lead to success, while missteps may hinder your progress. Here’s a compass to guide you through the dos and don’ts of book promotion, ensuring your journey as an author reaches new heights of recognition and success. Do: Define Your Target Audience Knowing your audience is the first commandment of book promotion. Tailor your marketing efforts to reach readers who are most likely to be captivated by your story. Whether it’s romance aficionados or sci-fi enthusiasts, understanding your niche is critical. Don’t: Cast Too Wide a Net Generalized marketing is less effective and can waste valuable resources. Aim your promotional strategies like a well-thrown dart, hitting the bullseye of your intended demographic. Do: Build a Strong Author Brand Your author brand is the heart of your promotional efforts. It should reflect your writing style, the genres you inhabit, and your unique voice. A cohesive brand helps readers remember and identify with you. Don’t: Neglect Your Online Presence An outdated website or sporadic social media posts can leave a poor impression. Maintain an active, professional online presence to keep readers engaged and interested in your work. Do: Create a Marketing Plan A marketing plan is your roadmap to promotion. It should outline your strategies, from social media campaigns to book signings, and it should be flexible enough to adapt to changing circumstances. Don’t: Be Inflexible The market is constantly shifting, and so should your strategies. If something isn’t working, be ready to pivot and try new methods. Do: Engage with Your Audience Interaction is key. Respond to comments, participate in discussions, and show that behind your books is a person who values their readers. Don’t: Spam Your Followers Constantly bombarding your audience with buy links and sales pitches can be off-putting. Strive for a balance between promotional content and valuable, engaging interactions. Do: Utilize Multiple Channels Diversify your promotional activities across different platforms. Use your website, social media, email newsletters, and even guest blogging to reach a broader audience. Don’t: Overextend Yourself Spreading yourself too thin can lead to burnout and ineffective promotion. Focus on the channels that yield the best results for your brand. Do: Offer Promotional Deals Sales, discounts, and promotions can attract new readers. Limited-time offers create urgency and can boost your visibility in the market. Don’t: Devalue Your Work While promotions are effective, consistently underpricing your books can lead to a perception of low value. Find the right balance to entice readers without underselling your efforts. Do: Seek Reviews Reviews are social proof that your book is worth a reader’s time. Encourage readers to leave honest feedback on retailer sites and social platforms. Don’t: Engage with Negative Reviews Publicly Responding to negative reviews can often do more harm than good. Focus on the positive feedback and use constructive criticism to improve your future work. FAQ Section Q: How early should I start promoting my book? A: Start building anticipation early, ideally several months before your book’s release, to generate interest and momentum. Q: Can I promote my book on a limited budget? A: Absolutely. Many effective promotional strategies, such as social media engagement and email marketing, can be executed with minimal financial investment. Q: Is it worth paying for promotional services? A: Professional promotional services can be a wise investment if they offer targeted strategies and have a track record of success with your genre. Q: How do I balance writing with promotion? A: Set a schedule that allocates specific times for writing and promotion. This can help manage your workload without compromising your writing time. Promoting your book is an art form that requires as much creativity and dedication as the writing process itself. With these dos and don’ts, you’re equipped to navigate the complexities of book promotion, ensuring your work receives the acclaim and audience it truly deserves. Remember, every promotional effort is a step toward growing your readership and establishing your legacy as an indie author. Keep your course steady, your efforts sincere, and your passion for storytelling as your guiding star.

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Interview with M.R. Becker, author of Sunshine & Shadows

Author Interviews, Romance Book Reviews & Recommendations, Suspense Romance Books /

Welcome to another instalment of my Author’s Spotlight series, where I shine a light on talented authors and their remarkable works. Today, I am excited to feature M.R. Becker, an emerging indie romance author who has captured readers’ hearts with her latest book, “Sunshine & Shadows.” With its thrilling plot and captivating characters, this steamy suspense romance is bound to leave you on the edge of your seat. M.R. Becker’s writing journey started in middle school, and after a long hiatus, she returned to her passion for storytelling. In this interview, I had the opportunity to delve into her creative process, exploring the inspiration behind “Sunshine & Shadows” and unravelling the complexities of its main characters, Maya and Daniel. In “Sunshine & Shadows,” Maya, a thrill-seeking 911 operator, finds herself entangled in a mysterious and intense romance with Daniel. As they navigate their own personal challenges, including an unexpected prison pen pal program, Maya and Daniel’s journey takes unexpected turns that will keep readers hooked until the very end. As an indie author, M.R. Becker shares her experiences in self-publishing and building her author brand. Her insights and tips for aspiring indie romance authors provide invaluable guidance for those looking to embark on their own writing journeys. Can you tell us a little about yourself and how you started your writing journey in the romance genre? I started writing in middle school, mainly for fun, but it wasn’t until 10th grade that I gave a handwritten romantic suspense mystery story to my English teacher. Unfortunately, he lost it. Fast forward almost twenty years, and I’m a mom of three with notebooks filled with partially finished stories. The writing bug hit me again, and in 2022, I published my first novel, “Finding Willow,” followed by “Shy Santa.” “Sunshine & Shadows” sounds like an intense and thrilling romance story. What inspired you to write this particular book? While writing “Shy Santa,” I met Maya, and I knew she would demand her own book. In the epilogue, I introduced Daniel, who was the perfect match for Maya. I’ve always been fascinated by the darker elements of society, and although “Sunshine & Shadows” wasn’t directly inspired by it, the docudrama “Mindhunters” about FBI profiling played a small role in our fascination with such elements. Could you share some insights into the main characters, Maya and Daniel? What makes them unique, and what challenges do they face throughout the story? Maya is a ball buster who loves a good time, is a loyal friend and enjoys a good mystery. Daniel, being the second to last baby in his family, is a jokester who quickly makes people laugh. When they meet, they both have a deep sense that they’ve found their match. Most of their challenges involve not killing each other, especially because Daniel likes to tease and say inappropriate things. Maya has more of an edge to her, while Daniel is more of a clown. As a 911 operator, Maya lives for the thrills. How did you research and develop her character to make her portrayal as authentic as possible? Maya’s job as a 911 operator isn’t a significant part of the story, but I made sure to be respectful and accurate with her occupation and lifestyle. I spoke with people in the field, such as cops, EMTs, and retired dispatchers. However, her job takes a backseat when she goes on a leave of absence after an incident at work. The concept of a prison pen pal program adds an interesting twist to the story. What made you choose this element, and how does it contribute to the overall plot? Maya’s fascination with crime and the thought process behind becoming a serial killer led me to explore the idea of prison pen pals. While I’ve never contemplated corresponding with criminals in prison, I know there’s a small segment of the population who falls in love with prisoners. Maya joins one or more of these programs, and it becomes a driving force in the story, pushing the plot forward. The title “Sunshine & Shadows” suggests a play between light and dark. Can you discuss the themes you explore in the book and how they relate to the characters’ journey? The themes of light and dark are prevalent in the story. Maya’s fascination with the darker side of life and her love for crime podcasts and books on the subject creates a contrast to Daniel’s more lighthearted and comedic personality. The interplay between these themes adds depth to the characters’ journey and their connection. Without revealing too much, could you share a favorite scene or moment from the book that readers can look forward to? One of my favorite scenes is when Daniel’s niece shows up for the first time. It’s the moment when Maya starts to see Daniel in a different light, beyond his clown-like persona. The interaction with his niece brings out a more tender and genuine side of Daniel, allowing Maya to develop a deeper connection with him. As an indie author, what has been your experience navigating the world of self-publishing and building your author brand? Do you have any tips for aspiring indie romance authors? Being an indie author has been a challenge for me, especially as a newcomer. Instead of solely focusing on building a readership, I prioritize creating stories that readers will love. It’s important not to get burned out by constantly worrying about followers, ratings, or book sales in the early stages. My advice for aspiring indie romance authors is to wait until you have at least one complete series out before pushing your brand and reaching a wider audience. Being an author is a long game, and finding your voice and creating stories that hook readers is crucial. Word of mouth and loyal readers will do more for your success than just promoting on social media. How do you approach writing romance stories that captivate readers and keep them engaged from beginning to end? Any particular techniques

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