Author Marketing Expert | Literary Inspired

My Story

Hi, I’m Meg Kelly, founder of Literary Inspired, where I help romance authors simplify the digital side of publishing and build sustainable writing careers. I believe marketing should work with your creative energy, not against it. My approach blends strategy, structure, and care to help authors find calm, clarity, and confidence in their marketing.

With 13+ years in digital marketing and hands-on experience across 275+ book launches, I bring both expertise and empathy to every project. Before creating Literary Inspired, I worked across industries like beauty, retail, luxury products, SaaS, travel, and finance. That experience taught me how to combine creativity with strategy and how to turn complex ideas into systems that actually work.

Over the past few years, Literary Inspired has grown from a side project into my full-time passion. I’ve had the privilege of supporting 100+ authors through services like ARC Management, book launch strategy, social media marketing, website design, and PA support. Most authors first find me through my ARC Management Service, but they often stay long-term once they experience how organized, transparent, and supportive the systems are.

I like to think of myself as your caffeine fueled chaos coordinator. I bring the strategy, the structure, and the checklists. You bring your creativity and your voice. Together, we’ll create a marketing foundation that helps your books reach the right readers without the burnout.

What Makes Me Different

I’m not here to sell quick fixes or cookie-cutter marketing plans. Every author I work with gets a tailored strategy that matches their goals, strengths, and schedule. I’m invested in your success and your wellbeing, which means I’ll always be honest about what works and what doesn’t. I want you to feel empowered, informed, and supported every step of the way.

My approach is author-first and rooted in sustainability. I believe marketing should feel human, organized, and flexible enough to grow with you. That’s why I focus on creating repeatable systems, clear communication, and marketing strategies backed by data and experience.

About Meg Kelly and Literary Inspired

When I started Literary Inspired, I wanted to create something that felt different from traditional marketing agencies. I wanted a space that truly understood the creative and emotional side of being an author, especially in the romance genre. Writers pour so much of themselves into their stories, and marketing shouldn’t drain that spark. It should protect it. My work is about helping you reconnect with your readers and your purpose through intentional, sustainable marketing that feels human, not corporate.

I’ve seen how overwhelming the publishing world can be. Between launches, newsletters, reader groups, and ever-changing algorithms, many authors start to feel like marketing has taken over their writing life. My goal is to help you find a balance where your business supports your creativity instead of competing with it. You don’t need to master every platform or spend every waking moment promoting your books. You just need a clear plan, the right systems, and a partner who understands what it’s like to juggle all the moving parts.

A Journey Built on Experience
My background in digital marketing spans more than 13 years, across industries like beauty, travel, SaaS, luxury retail, and finance. That experience taught me how to adapt strategy to fit each brand’s personality and goals. When I shifted into romance author marketing, everything clicked. I’d found a community that valued connection, storytelling, and authenticity as much as I did.

Over the past few years, I’ve worked on more than 275 book launches and supported 100+ authors. I’ve seen what works, what doesn’t, and how to adjust when things change. Every author comes to me at a different stage, but the challenges are often similar: not enough time, too many options, and too much noise. My job is to help you tune out the distractions and focus on what will actually make a difference.

What Authors Really Need from Marketing
Most authors don’t want to spend hours every week on spreadsheets, analytics, or posting schedules. You want readers to find your books, connect with your stories, and stick around for more. That’s why I focus on building systems that simplify your marketing. Whether we’re creating a book launch strategy, setting up ARC Management, or refining your social media content, I make sure every piece fits into the bigger picture.

One of my favorite parts of this work is seeing the shift that happens when authors realize marketing can actually feel good. For example, I once worked with an author who was completely burned out. She was doing everything on her own and felt invisible online. Together, we created a structure for her ARC team, refined her email campaigns, and rebuilt her website to match her genre and brand. Within a few months, she started seeing consistent engagement, better reviews, and more joy in her process. The best part? She started writing again with excitement instead of pressure.

Why Romance Authors Are My Focus
I chose to specialize in romance authors because this community is unlike any other. Romance readers are passionate, loyal, and deeply connected to the authors they love. They notice details. They care about voice and emotion. And they can spot inauthentic marketing from a mile away. That’s why romance marketing requires a delicate balance of strategy, heart, and authenticity.

I understand the rhythm of the romance industry, the tropes, the trends, and the emotional hooks that draw readers in. Whether you write paranormal romance, romantasy, dark romance, LGBTQIA+, why choose, or contemporary romance, my goal is to make sure your marketing feels as true to your brand as your books do. Every genre has its nuances, and part of my job is helping you navigate those in a way that connects naturally with your audience.

A Human First Approach
At the heart of everything I do is a simple belief: you can grow your author career without sacrificing your wellbeing. I work with many neurodivergent authors, and I know how hard it can be to stay organized, motivated, and balanced when your brain doesn’t work the same way as everyone else’s. That’s why my systems are designed to reduce overwhelm and decision fatigue. Clear communication, manageable timelines, and accountability that feels gentle, not stressful.

You’ll never find cookie cutter templates or pushy tactics here. Instead, you’ll find strategy built around you, your energy, your schedule, and your readers. We’ll identify your strengths and build a marketing routine that feels doable and sustainable. Because if it doesn’t work for your life, it won’t work at all.

The Literary Inspired Difference
There are a lot of marketing services out there, but few are built specifically for authors, and even fewer are created with care for how authors actually think and work. I don’t believe in one size fits all solutions or long contracts that lock you into something you might not need. Everything I offer is flexible and transparent. You’ll always know what’s happening, why we’re doing it, and how it benefits your books.

Every system I build, from ARC tracking spreadsheets to BookFunnel delivery sequences, is created to save you time and stress. You’ll know exactly what to do next, when to do it, and how to measure your progress. My goal isn’t just to do the work for you, but to give you tools and confidence that carry into every future release.

Building a Sustainable Author Career
Sustainability means more than consistent sales or follower growth. It’s about longevity and joy. It’s about feeling proud of your work and connected to your readers. I help romance authors build marketing foundations that support them through every phase of their career, from debut release to multi series success. The systems we create today are meant to grow with you tomorrow.

Many of my clients come to me during transition points, between series, before rebrands, or after burnout. Together, we rebuild their strategy with intention. That might mean refreshing their website, cleaning up their ARC process, or rethinking how they show up online. The result is always the same: less chaos, more clarity, and marketing that feels aligned.

FAQ: About Literary Inspired and Romance Author Marketing

What is the main goal of Literary Inspired?
My mission is to help romance authors simplify marketing and create systems that support sustainable growth. I want to reduce overwhelm, increase confidence, and help you spend more time writing and less time worrying about what to post next.

Do you only work with romance authors?
While my main focus is on romance author marketing, I’ve worked with authors across genres like fantasy, YA, and women’s fiction. However, most of my systems and strategies are designed specifically for the romance community and its unique reader dynamics.

What makes your services different from other marketing agencies?
I blend data driven marketing strategy with empathy and genuine care. Every author gets personalized attention, flexible plans, and transparent communication. I also specialize in neurodivergent friendly systems that make organization easier and marketing less stressful.

How do you measure success for authors?
Success looks different for everyone. For some, it’s stronger engagement and visibility. For others, it’s consistency, confidence, or a better work life balance. I track measurable results like growth, reach, and conversions, but I also care deeply about how you feel during the process.

Can you help me even if I’m just starting out?
Absolutely. Many of my favorite projects start with debut authors who want to build a foundation early. I’ll guide you through everything from ARC Management setup to website strategy and help you feel confident before your first launch.

Final Thoughts and Call to Action
At its core, Literary Inspired isn’t just about marketing, it’s about empowerment. It’s about helping authors take control of their careers without losing their joy. I believe every author deserves support that honors both their creativity and their humanity.

If you’re ready to bring structure, calm, and strategy to your author career, I’d love to connect.
Visit my Services page to explore how we can work together or reach out directly to start your journey toward sustainable, soul aligned marketing.

Neurodivergent Superpowers

I work with many neurodivergent authors who thrive with structure, clarity, and gentle accountability. My systems are built to help you stay organized and focused, without adding more pressure. From checklists and reminders to clear timelines, I create tools that work with your brain, not against it. You’ll always know what’s happening, what’s next, and why it matters.

An Advocate for Romance Authors

Your writing time and mental health come first. I value clear boundaries, mutual respect, and calm communication. My goal is to help you protect your creative energy while still building a career that feels fulfilling and sustainable. Whether you’re self-publishing your debut or managing a busy backlist, you’ll have a marketing partner who truly gets it.

Data-Driven Strategy with Heart

I combine data-driven strategy with empathy and intuition. Every campaign, caption, and launch plan is rooted in research and refined through experience. I’ve seen firsthand how thoughtful, well-executed marketing can transform an author’s confidence and career. From ARC campaigns that boost visibility to SEO-optimized author websites that convert readers into fans, my goal is to help your work shine online.

Focused on Romance Authors

While I’ve worked with authors in multiple genres, my heart belongs to romance. I specialize in supporting romance authors across subgenres like fantasy romance, romantasy, paranormal, dark romance, why choose, LGBTQIA+, M/M, sapphic, historical, contemporary, and sports romance. I understand the romance community, its readers, and the emotional connection that drives this genre.

That’s why my services are built around helping you stay visible and consistent while protecting your creative flow. Whether you’re building your brand from scratch or managing multiple series, I’ll help you grow with intention and ease.

My Mission

My mission is simple: to help romance authors build sustainable careers through strategic, intentional marketing. I want to take the stress out of promotion so you can focus on what you do best—writing stories that move people. Marketing doesn’t need to feel overwhelming. With the right systems, support, and structure, it can actually feel empowering.

If you’re ready to replace chaos with clarity and start building a marketing strategy that fits your life and your goals, I’d love to help. Let’s create something that feels aligned, achievable, and uniquely yours.