About Me

Who I Am (and Why That Matters)

I’m Meg Kelly—founder of Literary Inspired, spreadsheet nerd, and marketing strategist with over 13 years of digital marketing experience across a range of industries. But the version of me that matters most? The one that genuinely understands what it’s like to be an author juggling creativity, deadlines, mental health, and all the noise that comes with trying to grow a career in publishing.

I started Literary Inspired to offer something I couldn’t find when I was navigating my own burnout: a marketing partner who actually gets it. Someone who respects the creative process, protects your energy, and doesn’t treat marketing like a one-size-fits-all checkbox.

Since launching, I’ve worked with 76+ authors and run over 80 ARC campaigns, each one tailored to the individual behind the brand. Because marketing isn’t just about visibility—it’s about clarity, intention, and ease.

The Values That Guide My Work

1. Neurodivergent-Informed Strategy
As someone with ADHD, I know what it’s like to hit a wall. That’s why everything I build is created with brain-friendly systems—flexible enough to adapt, structured enough to bring calm.

2. Author-Led Pace
I don’t do high-pressure marketing. I work in ways that support your schedule and capacity. Together, we’ll find a rhythm that fits your season.

3. Honest Communication
No gatekeeping. No buzzwords. Just transparent conversations that help you feel informed, empowered, and in control.

4. Sustainable Success
This isn’t about overnight results. I focus on building foundational strategies that support long-term author careers—not just launch week wins.

How I Help Authors

My services are designed to meet you wherever you are in your author journey—whether you’re releasing your first book, rebranding after a genre switch, or just tired of doing it all alone.

Here’s what I offer:

Digital Strategy & Consulting

• Strategic marketing plans aligned with your release and backlist goals

• Clarity on where to focus (and what to let go of)

• Actionable steps without the fluff

Website Design & Development

• Conversion-optimized websites built with your readers in mind

• Seamless newsletter integration and buy links

• Custom design that reflects your brand—not a template

Social Media Management

• Platform-specific strategies that focus on engagement, not just posting

• Pre-written captions, templates, and automated scheduling

• No pressure to “go viral”—just content that connects

ARC & Street Team Management

• End-to-end ARC campaign setup

• Reader forms, email sequences, review tracking, and promo assets

• Strategies that build community, not just reviews

Newsletter Strategy & Management

• Automated welcome sequences and launch campaigns

• List segmentation, retention, and re-engagement strategies

• Content planning that’s manageable and impactful

Brand Development

• Messaging audits and tone-of-voice alignment

• Logo, color palette, and visual guidelines

• Personalized brand decks to guide future content creation

Who I Work Best With

If you’re the kind of author who:

• Wants their time and energy respected

• Appreciates honest, direct communication

• Prefers working with someone who listens before giving advice

• Believes success doesn’t require selling your soul or working 24/7

Then I think we’ll get along just fine.

I work with indie authors across romance, fantasy, dark romance, paranormal, mystery, and everything in between. What matters most isn’t genre—it’s the intention behind what you’re building.

Client Experience

Authors who work with me often say they feel more in control, less overwhelmed, and genuinely excited about their marketing again. My clients know they can trust me with their deadlines, hand over the chaos, and expect thoughtful results.

Need proof? Just peek at my testimonials page to hear from the authors themselves.

FAQ: Let’s Clear a Few Things Up

Do I have to book a long-term contract?
Nope. I offer flexible, contract-free services. You can book once, come back later, or work with me monthly—it’s completely up to you.

What if I already have a VA or team?
Great! I love collaborating with existing teams and will slot into your workflow without friction. I’m here to make life easier, not take over.

I don’t know where to start. Can you help?
That’s literally my specialty. If marketing feels overwhelming or messy, I’ll help you sort through the noise and build a plan that actually makes sense.

Do you work with traditionally published authors?
Yes, I do! While many of my clients are indie authors, I also work with traditionally published writers who want more control over their online presence.

What if I need something not listed on your site?
Just ask. If I can do it, I will. If it’s outside my scope, I’ll refer you to someone trustworthy in my network.

How do I get started?
Fill out my contact form or send me an email. From there, I’ll send you a short intake form and we can chat about what’s next.

Still Here?

Then you’re probably my kind of person. Let’s simplify your marketing, protect your energy, and build a brand that actually feels good to run.

Let’s make it easier. Let’s make it yours.

Ready when you are.