The Blog
Author Brand & Marketing Strategy
Author brand and marketing strategy: position your books, market sustainably, and build a career that does not depend on any single platform or algorithm.
The question of what to delegate and what to keep comes up in almost every new client conversation, and it’s rarely phrased that way.…
Most reader magnets for fiction authors do one thing well and one thing badly. They grow a list. What they don’t do, in most…
Read-through rate is the metric that reveals how well your series retains readers from book to book. Here’s how it works, why it drops,…
Build an author platform without short-form video using smarter, sustainable strategies tailored to your genre, readers, and real capacity.
Publishing loves the overnight-success story. Most careers don’t work that way. They grow quietly: a reader hands a book to a friend, someone films…
You start out excited to share your stories, but somewhere between social media posts, newsletter deadlines, and endless release prep, marketing starts to feel…
If you’re an indie or traditionally published author trying to grow your readership, you’ve probably searched for author marketing services and ended up with…
I’ve been subscribing to book boxes for years, and my experience with them has ranged from consistently excellent to deeply frustrating. This post covers…
It’s been a day. It all started at 3 am, and with less than 3 hours of sleep, it’s felt like a non-stop cycle…
Diversity in romance is a long-overdue correction. Romance is one of the most popular genres in the world, yet for decades the stories on…